Tips, Tricks & Notes for LinkWorth Partners
Calling all canucks! Is anyone going to SES Toronto next month? Ron and I are going old-school and doing the show ourselves for the first time in a couple of years, so come by and see us if you’re going to be in town. (Or, better yet, give me a shout ahead of time and maybe we can string something together.)
Beyond that, neither one of us has ever been to Toronto and we’re looking for some suggestions on what to do, where to eat, etc. If you’re familiar with that part of the world, let me hear from you!
Little Feature Added to LinkPost
We’ve added a new feature to our LinkPost and LinkPost Jobs that many will find extremely beneficial. It’s called “Pre-Written Content” and in a nutshell, Advertisers create the content for the LinkPost they purchase and Partners use this content to create a new post on their blog.
One of the most complained about items when it comes to LinkPost and LinkPost Jobs, is the actual content produced in the post. While there are many that do a wonderful job at writing original content, there are also many that just don’t quite meet the Advertiser’s standard.
Due to this reason and suggestions from clients, we have implemented a new feature called “Pre-Written Content”. Think of a LinkBB and a LinkPost combination; the Advertiser creates the content and the Partner publishes it. The Advertiser gets a perfect post they are 100% satisfied with and the Partner gets a guest blogger making a new post on their blog and being paid for it. It’s “VERY” easy money for the Partner.
For Advertisers, we’ve added a new radio option as shown below that asks if the new outline will have pre-written content or not. If you select “Yes”, a new pre-written content text field will appear where you will put the content in. <HTML TAGS ARE ALLOWED!> The best recommendation would be to either format your post with some sort of editor that allows you to insert the html tags, then copy the content with tags over to the pre-written content field. You can also submit the content without tags if you choose to not use them. All paragraphs and line breaks will be recognized and carried over.
After you have completed the fields for the Outline and submitted, your outline will be saved and queued for review. Once your outline is approved, everything else will operate the same as before.
We definitely recommend making each pre-written LinkPost unique. The most effective practice would be to select the blogs you want to publish your LinkPost on. Learn the blog and how they speak to their audience. Then do your best to make your pre-written LinkPost blend in well with the bloggers other posts. You’ll need to create a new outline for each pre-written post.
Another recommendation is to go ahead and put the links in the content where you want it. This takes all of the work out of the Partner’s hands and you’re 99% certain it will be published exactly how you want it to be published.
LinkPost just became really easy for Partners when pre-written content is provided! The worst part, for most, is thinking of what to say about said site/product or keywords. Quite often, the content falls short of what the Advertisers are hoping to see, so this option helps both sides.
Partners will know when a pending LinkPost or a LinkPost job has pre-written content included. As you can see in the image below, you’ll see the yellow highlighted part that says “Use pre-written content as the blog post”. You’ll also see the content on the right side column.
Once you click “Approve”, it will direct you to the next screen that gives the publishing instructions.
On the Publish Instructions, you will see all of the usual items, but now if it includes the pre-written content, you’ll see it in the right-side column. All of the pre-written content will be inside the textarea box that will highlight with a single click, and then you can copy to your clipboard with a CTRL C (or right-click and choose Copy). Then go to your new blog post page and paste the content with a CTRL V (or right-click and choose Paste).
Note: when using copy/paste that has html tags in WordPress, you will need to switch your wordpress editor to the HTML version. Otherwise the special formatting will be lost. This is an illustration of the two editors offered.
If you would like to go over pre-written content before publishing, click the “Preview” link under the textarea box and it will open a new window showing the page formatted properly.
Moneybookers Is Now Available
For all of our International Partners who have problems getting your money with the payout methods we’ve always had, we’ve listened and now offer Moneybookers as a payout option!
To setup your next payout, be sure to login to your account and go to MY ACCOUNT > PAYMENT SETTINGS and look for the payment method drop down and select “Moneybookers”. Also make sure your minimum payout amount is what you wish. In the next section below it, you’ll need to add your Moneybookers email address.
Please be sure to make changes before the 1st of February if you wish for your next payout to be sent to Moneybookers.
Make Money With WordPress MU
Do you have a WordPress MU setup and you’re looking how to make money network wide? The LinkWorth WordPress plugin makes the process super easy. Offer the entire suite of LinkWorth products through your MU network and manage it all from one location.
Our WordPress plugin was recently updated to work for MU installations of WordPress. Running a MU network can get extremely pricey if your number of users grow and why not have a plugin that helps you monetize your network? No one will want to pay for a MU blog, so that leaves you with figuring out how to make money with your free blogs. LinkWorth is the answer!
If you are currently a customer and have used our plugin, it’s the same plugin you would use for MU. The same plugin works for regular installations and MU installations. If your network is really large with thousands of existing users, we can help you get it setup and rolling. Just contact us: admin at linkworth, mention you want to get help setting up the plugin for MU and we’ll take it from there.
Pubcon: The after-party
I’ll be the first to admit that as soon as we rolled into the exhibit hall to set up our booth, I was underwhelmed. By my count, there were only 19 exhibitor displays in total. I was thinking to myself, “Wow…this one could be hard to justify.” It’s expensive business flying 6 people out to Vegas, after all, especially when you consider the way we tend to do things around here. But leave it to the salty-dogs of Pubcon to come through once again. Brett, my apologies for doubting you. Sure there might have been fewer exhibitors, but that sure didn’t seem to slow things down for us. All in all, I’ll have to say it was a great success yet again.
Wednesday was fantastic. We connected with friends and associates from the past and a bunch of new ones, too. I enjoyed chatting with everyone that came by the booth and for those of you that came to our happy hour at The Wynn…thanks for showing up! I hope you had as much fun as we did. I heard I had an especially good time. (Just kidding…I remember everything. Seriously.)
Things seemed to slow down at the show on Thursday, but that’s usually the case on day 2. Thursday night, however, we (err….most of us…I couldn’t make it) hooked up with the legendary DK to sponsor the bar tab at his annual Texas Holdem Poker Tournament, which I heard was a lot fun. Always great seeing you, bud. Congrats to the sbobet winner, whoever that was. I also heard we had some rather large “branding opportunities” as a result of our sponsorship…
Friday was epic. The big networking event was at a pretty cool pub in the Monte Carlo and, as usual, it lived up to its’ billing. It seemed like everyone from the show was there…all in one room…and conversation (and beer) flowed easily. It was there that we decided to crank things up a notch and put on our fake mustaches. There are certain folks in the industry that frown on some of the services we provide so we thought it best to be “incognito.” Or even more accurately, we just enjoy being silly and that we were. My hat is off to the girls on our team who played along. You wore them well Christine, Robin, Jerri & Amanda! We definitely got our share of strange looks, didn’t we???
But wait…we’re not done yet. Friday sort of flowed right into Friday night where we found ourselves enjoying an incredible dinner at N9NE at the Palms. It was awesome, but not as awesome as our two newest inductees to the InkWorth Hall of Fame. Yes, that’s right, there are now at least 6 people walking the earth with our logo forever stamped on them. And these two are women! Jerri and Amanda, we love your spirit and those tats look fantastic. I think we should start getting bulk discounts at Hart & Huntington! All of our pictures can be seen here on Flickr.
Don’t ask me what happened after that because I couldn’t tell you. All I know is that we made our flight on Saturday morning and all arrived home safely.
See you in March for Pubcon Dallas!
Tell Us What You Would Like To See
Those that use LinkWorth usually have the best suggestions on how to make improvements to what we currently have. Periodically we’ll reach out and try to get good feedback on what you would like to see improved or added on to our existing system.
As always, we’re constantly adding new updates that make our Control Center function more efficiently, but it’s your turn to tell us what you think. All comments will be well thought out and if it makes sense, we’ll get it on the list and once it’s live, we’ll make an announcement and name it after you.
Now we already know that all Partners want more business, but this is not what we’re asking for. Keep this to improvements that will make what you do in your account easier. Just comment below with your suggestions.
(***Side Note*** if you’re planning on attending PubCon in Vegas next week, let us know. We’re thinking about having a little happy hour if there are enough customers that will be there. )
LinkWorth at SMX East – NYC
If you are thinking about going and haven’t registered yet, register with our SMX discount coupon:
New York City is the center of it all. Millions of people in a small area and the shows always turn out great. If you’re in the area, or within a quick train or cab ride, do yourself a favor and make it there. If you make it there, stop by our booth and say “Hi”. We’re always happy to see familiar faces and/or names.
The venue is:
Jacob K. Javits Convention Center
655 West 34th Street
New York, NY 10001
For more details on the agenda and everything else around it, visit the Search Marketing Expo East site.
Website Stats – Never Better
If you’ve been like many other customers, you’ve often wished we had better stats for partner listings. Believe me when I say, it’s been an extremely sore subject with us for quite a while!
With lots of new code and lots of new servers, we’ve managed to get a new process in place that will keep all sites in our inventory equal to or less than 30 days old thanks to a new website designers team who pitch in the process.
In addition to improving our stats data, we’ve also incorporated ways to purchase and/or add to your wish list(s) straight from the stats page, making the process of campaign building much easier than ever before.
Although we have a new product soon to be introduced (LinkBanners), the majority of our focus has been improving everything we have. We’ll keep everyone in the loop of new changes as they happen.
Follow LinkWorth on twitter to more current updates.
Upcoming Upgrades to LinkWorth
We have decided to make 2009, the year of upgrading. We know there are many things people would like to see differently, so we’re putting ‘most’ of the new development on the back burner while we make what we have better. I thought it would be good to inform everyone of what to expect in the near future.
Here are a few changes to look for soon:
- REPORTING: – we are about to launch a much needed reporting upgrade. It’s something that has been one of the most requested, and we finally have the manpower to put it into production. We are about to launch our new reporting that will help display the numbers you have always wanted with LinkWorth.
- LinkBB (Billboard Ads): – our LinkBB has been around for a few years and was the first of it’s kind in our market. Almost like a magazine advertorial, but a web version. However, things have changed since we were the first to launch this type of product, so it is time to give it a much needed upgrade. Look for the upgrades you’ve always wanted with our LinkBB product within the next couple of weeks.
- LinkInTxt Upgrade: – our LinkInTxt product is a very hot commodity. It’s something that is becoming more popular by the day. The way we currently discover new keywords or key phrases is outdated. We are working on a more updated way to discover new keywords and key phrases on partner sites/blogs. This means more opportunities for partners and more opportunities for advertisers.
- Banner Ads!: – we announced the upcoming new product a while back but had to put it on hold while we worked on other improvements. The new product is back into production and we’re extremely excited about launching it soon. Banner ads have made a huge comeback, so offering it to our customers makes complete sense.
This is just a small list of upgrades we have on deck. Our goal is to make the Control Center much easier to use and maintain. Since our staff uses it daily, their feedback is usually very similar to much of our customers. If you have suggestions, PLEASE send them to admin **at** linkworth **dot** com.
Banner Ads Coming
Holding true to being a one stop shop for all types of online marketing needs, we are in the beginning stages of development for banner ads.
This method of media used to dominate the market, but then disappeared as a type of advertising that most people never paid attention to.
Lately the display ads have been making a comeback and we’ve decided to create the ability for advertisers and partners to participate in this area through LinkWorth.