Well, they don’t own the internet, but they pretty much own the whole online search arena. According to July searches by Nielsen//Netratings, combining Yahoo, MSN, AOL and Ask doesn’t even come close to Google numbers.
| Provider | Searches | Growth | Share |
| 1. Google | 4,143,752 | 49.3% | 53.3% |
| 2. Yahoo! | 1,559,745 | 15.9% | 20.1% |
| 3. MSN/Live | 1,057,064 | 94.9% | 13.6% |
| 4. AOL | 407,988 | 14.9% | 5.2% |
| 5. Ask | 143,513 | -3.9% | 1.8% |
You can see the rest of the top 10 here. One thing I find interesting in these numbers is Ask.com. Do you think their decline has anything to do with their horrible advertising campaigns? Seems like they got rid of the “Algorithm” ads, but I wonder if people purposely stopped using them because of those stupid commercials.
I would love nothing more than to see a dark horse rise from the dust and own the search world but with a little less cockiness.
12 comments ↓
Surely Mahalo will be that dark horse, right?
And I’ll quit calling you “surely”….
Is it me or did Mahalo resort to spamming people for their new download? I don’t remember signing up for any sort of newsletter yet I get some crap email..
`Googling` has become synonymous with `searching` nowadays. A bit like `hoovering` around the house means getting the dust up from the carpets, whether a `Hoover` machine or any other make is used. I just can`t see anyone else making serious inroads into Google`s market share.
Yeah, I read an article some time ago where Google was trying to tell people to stop using their name when referring to “searching”, because people were taking their name and applying it towards other companies. The article compared it to “Kleenex” and how everyone referred to the soft facial tissue used to blow your nose as Kleenex, whether it was made by Charmin, Cotonelle, Kimberly Clark or any other maker of the product. Most people have no idea that Kimberly Clark is the company that owns the word “Kleenex”. I had no idea until pulling the link to Wikipedia. But if you compare search to Kleenex, there is no doubt the name “Google” could become synonymous with “search” and companies that cater more towards a strong voice online could sway the market share. It’s impossible to imagine right now, but I think it’s possible. Who ever thought Microsoft would ever be dominated by another company?
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I checked the numbers and Google is making a dent on the web . It has so much new stuff to offer . There is room for more , just step up to the plate. I use it and found it gets the job done.
Delores I don’t think anyone ever doubted Google is king of the hill. According to the numbers shown, the majority of searchers use them. I’d just like to see someone knock ‘em off their hill.
WICKO
I think that if it could be done it would be by a person that thinks he can . They must have a company that is of the same type that will go for it when it looks all lost. You must be a winner be for you go out to prove you are a winner. I think if they would start with nothing and believe
I agree Delores. You can’t just be a bear, you have to be a grizzly!
WTCKO If someone don’t take the reigns the world as a whole would not be able to talk to one another and make such googles as they do.
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