We can all agree that the past year of link building, well SEO in general, has been quite the hot topic. Damn near ‘everyone’ participated in link building in some form or fashion. If you read someone that says they have never participated in link building, you can bet most of your money that they’re not telling you the whole truth. It was just part of the landscape and you had to do it to compete. A good analogy is like trying to compete in a marathon but not working out, you can still participate but you probably won’t finish.
All this rambling leads me to my point. Since the ‘so called’ hammer was thrown down, a lot of people have either turned their heads towards link building or have continued on as under the table as possible. Those that have turned their heads have found it impossible to compete, once again. Why? It’s because linking is still alive and well. The truth of the matter is it will always be alive and well unless the engines change the way they rank websites, a point that I’ve said over and over. Sure, they can try and slap people’s wrists, but if you knock 10 down, there’s 10 more waiting to take their place.
A great example of how well the text linking business still works, I bring to you exhibit A. If you look at the page source, you’ll find that it is nothing more than a frameset page with absolutely zero content. Only a title and meta description. It is currently ranked #1 for the term “Text Link Ads“, which is pretty competitive. I first thought our pals over at TLA were back on track but then realized it was just an affiliate page. Either way, I was thrilled to see what I was looking at. That gives even more proof that you can rank a page with nothing but a pure linking campaign. All you have to do is look at the back links listed and you’ll find their text links. It’s a beautiful thing.
If you have become a non-believer, what more proof do you need that we can help!