LinkWorth : 2008 - 2009

Now that the holidays are behind us and things are back on track, it only makes sense to sum up 2008 and look forward to 2009. The economy was one of the biggest headlines, along with the history making presidential election, but what did all of this mean to LinkWorth?

Numbers of 2008:

  • New accounts were up over 90%, marking our biggest year on record. Even after our largest increase of 554% in 2007
  • Our partner inventory is up over 110%
  • Published ads are up almost 400%
  • After a dismal year for most companies, our sales were up 17% and marked our 4th consecutive yearly sales increase
  • The year marked 5 different record monthly sales
  • Money paid out to partners was up nearly 25% equaling many millions dollars paid to our partners in 4 years
  • The only number that was down is how many advertisers we lost, which is down from 10% in ‘07 to 7% in ‘08
  • Over 2 million people laid off in 2008, with over 100k in the tech industry. LinkWorth layoffs, zero

In a year of economic turmoil, LinkWorth has come through with flying colors. There is no doubt we were worried as much as the next business as we watched company after company laying off people, but we have been very lucky to not be affected.

What to expect in 2009:

  • We are forecasting another record year in sales, which means even higher payouts
  • At least 2 new product offerings, with the possibility of 4
  • The addition of more staff to help support customers and manage accounts for advertisers
  • Video tutorials and more online help to assist in common tasks
  • Cutting down on steps with common tasks
  • Listen to our customers on what they feel we can do to improve
  • LinkWorth tour including the usual stops, SES, SMX, PubCon and SXSW, with new stops being added including Ad-Tech, DMA, trip to Europe and a few local shows

Many think the economy will continue to fall, but when we are down to idiots asking for a porn bailout, that tells me the worst is over. LinkWorth will continue to improve and find new ways for advertisers to market and partners to earn even more money, so we’re positive this will be another exciting year. Thank you to everyone that has helped us continue to grow the past 4 years and we look forward to the years to come.

11 comments ↓

#1 Cory Schop on 01.12.09 at 9:08 am

Whoohoo Linkworth kicks ass. Great product, great service, great team. Here’s to your continued success guys!

Awesome #’s Ron, keep up the hard work. 2009 will be a great year. I’m not letting the economy hold me back and great to see you aren’t either :)

Heres to making a living on the web doing what we LOVE!

#2 Matt Stoddart on 01.12.09 at 10:42 am

I’m fired-up! I knew the numbers were good, but I hadn’t looked at them that closely…thanks Ron!

#3 Matt Baker on 01.12.09 at 12:59 pm

2009 is going to be a great year for LinkWorth, everyone should be excited!

#4 hamza on 01.12.09 at 1:03 pm

I think it will be better if you translate the website in other languages.

because english isn’t easy for everyone. Like french advertisers I know that they buy a lot.

I can help translate the website in Two languages and for free

#5 Professional Lab on 01.13.09 at 3:48 am

Excellent!
Waiting for this, “At least 2 new product offerings, with the possibility of 4″.
Also update the new ranking of the publisher blogs.
Best of Luck for 2009! Earn more, Give more.

#6 exinco on 01.13.09 at 10:05 am

i’ll try to improve my site too for this year 2009. may my luck come double.

#7 Klemen on 01.21.09 at 3:00 pm

Good job, LW!

The only downside in 2008 was that LW started charging an additional 20% fee on all prices and didn’t notify us partners… So we are now actually paid 58.3% of what advertisers pay and not 70%.

But as long as the $$$ keep coming in I guess I’m happy, right? Looking forward to another good year!

#8 Ron Wicker on 01.21.09 at 3:44 pm

@Klemen… thanks!

the service fee affected Advertisers, not Partners. Your payout is still based on the price you set. You’re still paid 70% on the prices you set, not 58.3%.

We announced a payout update to our terms on our blog, along with a system email sent to those the change affected.

We’re looking to a kick ass year with you too!

#9 Klemen on 01.23.09 at 11:33 am

Ron - I understand that, I just think partners should know at what price their ads are actually selling. But hey, who am I to judge…

Anyway, like said I’ve had great success with LW in the past and you have proven to be a great source of steady income. You know I love you guys (and gals), don’t you? :-)

#10 Klemen on 01.23.09 at 11:35 am

Oh and something to add on your “2009 TO DO” list: fix the smileys images in your blog or disable them, will ya ;–)

#11 Ron Wicker on 01.23.09 at 12:27 pm

Oh I know you love us! : - )

You know, the smileys thing has seemed to work at some times and not at others. Thanks for reminding me, I’m just going to disable that thing.

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