One of the most common questions we receive is, “How can I make more money?” So the idea of tips and hints might be helpful to those wanting to boost their partner activity level. We will go through some things that work for other partners and basic things to pay attention to.
- The Price is Right!
As you may know, PageRank is usually the driving factor in a link being bought, but people are getting smarter and realizing that PR is not as important as once thought. In LinkWorth, the driving factor for any advertiser to take notice of a link is the price. The great thing about LinkWorth is the amount of competition bidding for an advertiser to buy. This helps advertisers spread their budget through many people. So price is the single most important factor when selling links. Take a peek at your category and see where the most active sites are priced. Consider matching their prices or possibly beating them. There is no reason someone would pay for a link on your site for $100 when they can buy a link on the same type of site with similar stats for $25. Think quantity to make money, not pricing high to make it. Feel free to use our free link price tool as a guide.
- The More, The Better
Advertisers come in with something in mind to buy. If not, they tend to lean towards a particular type of product offered. The idea is to appeal to any advertiser that comes into LinkWorth. If a new advertiser is looking to buy a billboard ad and a rotating ad, yet you do not have this option available, then you have zero chance of selling anything to that advertiser. So edit your listing(s) and activate all products offered and for all locations. Unless something strictly prohibits the ability to place any type of ad or any location of an ad, you should make it available. The more options you have, the better your results will end up being.
- Upgrade a Time or Two
Standing out of the crowd is very important. We have several thousand different websites for an advertiser to sift through. Most of the time they are after a particular subject or theme, but if your site falls within their realm, you need to be seen so the advertiser can at least take a look at your site(s). LinkWorth offers the option to upgrade a listing to become a featured partner listing or a regular featured listing. The featured will allow your listing to rotate on the top of the login home page and all of the buy links pages with other featured partners. The regular featured listings will make your listing stand out inside your category. Both give optimal exposure to advertisers and will most likely increase sales immediately.
- Build Your Army
Those partners in our system who earn thousands upon thousands of dollars each month have something in common; they all have an army of websites listed in their account. Build websites or acquire websites that cover all types of categories. This makes you available in all categories that advertisers are shopping in. As long as they have lots of content rich pages, they’ll get picked. An army of website listings priced to kill is the secret formula to making a lot of money through LinkWorth. There you go, you heard it straight from the horse’s mouth! 😀
- Go Both Ways 😉
Once you start earning a little cash, or if you just have a little budget to put towards this, look at buying a few links for your partner listings. All partners can convert their account into a Combo Account and have the ability to go both ways, Advertiser and Partner. Partners can convert some or all funds into advertiser dollars and buy links. This will help build your own stats up to make it more attractive to potential advertisers. Advertisers look for a well priced listing and then look at the statistical info for that site. The stronger the listing is, the better chance an advertiser will buy a link from it if it’s priced right. Not only this, but it helps your site’s listing in the search engine listings.
- Treat Your Advertisers Well
Something we see from time to time is partners who get an advertiser and then treat them unfairly. Although it may seem fair from the partner’s point of view, the advertiser, who is paying you, may not feel the same way. If someone buys a link at a price set by you, don’t increase it over and over and expect them to stick around. Our suggestion is to let your current advertisers be grandfathered with the price they’re paying. Hiking the price up on your advertisers usually ends up with them dropping you like a bad habit. If you feel strongly about increasing the price, use the “SEND MESSAGE” icon and explain to them what you are looking to do. Based on their response, make your decision. Some advertisers will be ok with it, but some may not be. This can also lead to poor customer feedback which future advertisers may read.
These are some of the more common and proven tips and tricks to increase your partner activity, exposure and pocket books. As more are learned, we will continue to post them for all to read. If you have a method you would like to share, submit a comment below.