There has been updates to the Google AdSense TOS. This is important to LinkWorth publishers who use AdSense as a source of additional revenue. We posted before about how our ads do not violate their terms as long as you do not format them to mimic AdSense ads. It is still the same thing, just make sure your users can differentiate between AdSense ads and LinkWorth ads. If you have any question or doubt, don’t chance it, make them look different.
Here is a good article I read with more detail. You can move on to the JenSense blog to read further if you are interested.
Publishers have often complained about the rigidness of the AdSense policy that prevents publishers from running AdSense on the same page as another contextual ad program. So running AdSense & Yahoo Publisher Network on the same page during the same page view would be a no-no, but rotated 50/50 would be perfectly within the AdSense (& YPN) policies and terms. But not any more. Their competitive ad policy has gotten much, much tighter when they updated their AdSense policies today.
Their competitve ads & services policy was updated to this today:
Competitive Ads and Services In order to prevent user confusion, we do not permit Google ads or search boxes to be published on websites that also contain other ads or services formatted to use the same layout and colors as the Google ads or search boxes on that site. Although you may sell ads directly on your site, it is your responsibility to ensure these ads cannot be confused with Google ads.
1 comment so far ↓
if they paid better, i wouldnt have to experiment with Yahoo publisher, Adbrite or other services. Unlike Linkworth, who pays publishers a WHOPPING 70% of click-thru revenues, google is in the range of maybe 20%, though I wouldn’t know because this is apparently a trade secret. All I know is, that unless you are delivering 500,000 page views per month or more, you’ll barely make enough with Google Adsense to buy some diapers and a 12 pack once a month. (ok, maybe a little more
)
If only Yahoo Publisher could get their shit together I wouldn’t have to use google anymore, because they pay an excellent Per Click rate (percentage unknown, but it averages around 75 cents a click). Unfortunately, Yahoo hasn’t yet figured out how to target their Publisher ads, so a site providing depression information might display ads related to Cancer, Asbestos or Hepatitis (this is based on ads displayed on our depression info page about 2 minutes ago).
I emailed yahoo to ask them if there is anything we could do to help them target better, and they said that they are working on it. It’s been a year — how long does it take!!?!?!
Did this turn into a gripe session ? — i guess so.
See what google can do to someone?
MegaD
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